During the process of designing the uniforms for Villa Copenhagen words such as approachable and casual, yet sophisticated, have been of importance.
We wanted to challenge the conventional uniform by creating a capsule collection with garments closer connected to your everyday wardrobe. Some kind of everyday chic. It is important for Hotel Villa that the guest feels like part of a community than rather simply being at a hotel. They should get the feeling of being part of the local neighbourhood and get a taste of the Copenhagen way of life. With that in mind we wanted the staff to reflect Copenhagen.
We wanted them to dress differently within a design frame, so the guests are met with diversity and personality. So in the collection you will both meet the feeling of Vesterbro, the hotels local neighbourhood representing the more young generation and Copenhagen K, the more classical area of the city.